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Mailing and Direct Mail Service Across Austria: Targeted Postal Campaigns for Your Business

Mailings come in many forms: addressed or unaddressed, flyers, letters, brochures or catalogues, self-mailers, mailings with reply envelopes or reply slips, and more.
But one thing is true of every type of mailing: Mail Boxes Etc. is the perfect partner for it!


What exactly is a mailing?

Direct mailing is a targeted distribution of printed marketing materials such as flyers, letters, catalogues, and vouchers to selected households or businesses via post. Unlike digital advertising, physical mail has a higher likelihood of being seen and retained, especially among older demographics or in regional markets. At MBE, we offer a complete direct mailing service that removes the complexity of coordinating design, printing, and postal distribution. Our mailing service enables you to plan campaigns by postcode, district, or region across Austria.

Our Mailing Service: What We Offer

Our mailing service covers every stage of your campaign. We advise on format, paper quality, and postal regulations to ensure your mailing piece is both eye-catching and compliant. Once your materials are ready, we handle the addressing, sorting, and submission to Austrian postal services for distribution. And for larger campaigns that target all households in a given postcode or region, we coordinate unaddressed distribution via Österreichische Post AG. Our team also helps you select the most cost-effective mailing category based on your volume and levels of urgency.

  • Addressed direct mailings to specific named recipients
  • Unaddressed Postwurfsendung to all households in selected areas
  • Distribution across Austria or targeted by region (e.g. Upper Austria)
  • Mailing templates and design consultation available
  • Address list preparation assistance (e.g. Excel data formatting)
  • Campaign planning and scheduling support

Postal Leaflet Distribution: How to Reach Every Household

Unaddressed postal distribution is a highly cost-effective way to get your marketing material into every letterbox in a chosen postcode area or district. With our expert team at your side, you can enjoy smooth coordination of the production and submission of your unaddressed postal distribution to make sure that it meets the format and weight requirements of Österreichische Post AG. This service is especially popular with local businesses, restaurants, service providers, and event organisers that want to maximise local visibility at a low cost per contact. We also offer examples and templates to help you design effective leaflet campaigns without starting from scratch.

Mailing Costs and Pricing Transparency

Mailing costs depend on the format, weight, quantity, distribution area, and postal service used. We will always provide you with a clear pricing breakdown before your campaign is launched, so there are no surprises. For large-volume campaigns, bulk postal rates may apply, and our team will identify the most cost-efficient options for your needs. We also advise on promotional mailing rates and special offers from Österreichische Post AG that may reduce your costs for targeted campaigns.

Direct Mailing for Campaigns and Promotions

Launching a seasonal sale? Announcing a new product? Promoting an event? A well-executed direct mailing campaign can generate immediate, measurable results. At MBE, we help you plan the timing, targeting, and design of your mailing action for maximum impact. We can also advise on combining physical mailing with digital channels for integrated campaign strategies. Our team is with you every step of the way from A to Z, starting with creating your mailing template to tracking distribution completion.

There are no limits to the form of your mailing! Whether you want to send a simple flyer, a catalogue, or give-aways, the expert team at MBE will advise you comprehensively and show you all the possibilities for your mailing. We help you with the individual design of your mailing and bring your ideas to life so that you can impress your customers with a professional layout.

Once the layout is finalised, we print or produce your mailing. We accommodate all your wishes so that the end product fully meets your expectations. Even when it comes to finding the right give-aways, we are happy to help and can offer you an extensive range of branded promotional items.

Regarding packaging, we offer everything from machine enveloping of your letters to manual packaging of your give-aways. Even if you want to have your already-stocked catalogues, other printed materials, or give-aways packaged and sent as a mailing, we always find the right solution.

You can simply send us your recipient addresses as an Excel file. We prepare them for the mailing and you will of course always receive the completed files in advance for review and approval. We naturally also observe GDPR requirements and will conclude a data processing agreement with you accordingly.

If you are planning an unaddressed mailing, MBE supports you in filtering recipients by region (postcode or delivery district) and your desired criteria (gender, age, children in household, and more), so that your advertising is as efficient as possible and reaches your desired target audience directly.

Additional options such as the inclusion of reply envelopes can also be arranged by MBE. Our team of specialists is happy to advise you and can also assist with special requests, such as reply envelopes with a “postage paid by recipient” option.

Once we have perfectly tailored your mailing to your needs, we take care of the correct postage and submission. When dispatching your direct mailing, you can also decide whether undeliverable items should be returned to you (or your PO box at MBE). All these options will be discussed in detail with you by your Mail Boxes Etc. team to ensure your mailing meets your expectations.

Reach your (potential) customers easily, cost-effectively, and reliably with MBE!

You have it all in hand – MBE takes care of it!

Why MBE?

Full-Service Mailing

From design and print to addressing, sorting, and postal submission – all under one roof.

Addressed & Unaddressed

Direct mailings to named recipients or unaddressed Postwurfsendung to entire postcode areas.

Pricing Transparency

Clear cost breakdowns before launch – no surprises, with bulk postal rate advice included.

GDPR Compliant

We observe all data protection requirements and conclude a data processing agreement with you.

Targeted Campaigns

Filter recipients by region, postcode, age, gender, and more for maximum campaign efficiency.

Frequently Asked Questions

How do I send a Postwurfsendung to all households in my area?

We can coordinate unaddressed distribution of your flyers or leaflets to all households in a chosen postcode area or district. You provide the printed materials or ask us to assist with printing and we handle sorting, submission, and coordination with Österreichische Post AG. The entire process is managed by our team to ensure timely and compliant distribution.

Can MBE help me prepare my mailing list?

Yes, our team can assist with formatting and preparing address lists for addressed direct mailings. This includes working with data provided in common formats such as Excel. We advise on data protection compliance and postal addressing standards to ensure your mailing list is ready for dispatch.

What formats are available for direct mailings?

At MBE, we support a wide range of mailing formats, including standard letters, postcards, folded leaflets, catalogues, and enveloped mailings. We also offer custom formats, depending on your unique needs. Our team will advise you on the best format for your campaign objectives, budget, and postal category requirements.

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